先進国でもトイレは日常生活において極めて重要なマターなのである。であれば、途上国においては当然さらに緊急を要する課題と言っていい。その問題提起をするために制定されたのが、この World Toilet Day ということなのだ。TOTO を始めとする日本企業も、この分野でさらに貢献できることがあるように思う。
World Toilet Day is a UN recognized event, observed annually on 19 November. This international day of action aims to break the taboo around toilets and draw attention to the global sanitation challenge.
Can you imagine not having a toilet? Can you imagine not having privacy when you need to relieve yourself? Although unthinkable for those living in wealthy parts of the world, this is a harsh reality for many – in fact, one in three people on this globe does not have access to a toilet! Have you ever thought about the true meaning of dignity?
World Toilet Day was created to pose exactly these kind of questions and to raise global awareness of the daily struggle for proper sanitation that a staggering 2.5 billion people face. World Toilet Day brings together different groups such as media, the private sector, development organisations and civil society in a global movement to advocate for safe toilets. Since its inception in 2001, World Toilet Day has become an important platform to demand action from governments and to reach out to wider audiences by showing that toilets can be fun and sexy as well as vital to life.
World Toilet Day is not just about toilet humor, or an attempt to make toilets sexy. World Toilet Day has a serious purpose: it aims to stimulate dialogue about sanitation and break the taboo that still surrounds this issue. In addition, it supports advocacy that highlights the profound impact of the sanitation crisis in a rigorous manner, and seeks to bring to the forefront the health and emotional consequences, as well as the economic impact of inadequate sanitation.
World Toilet Days’ vision is to grow as a collective campaign uniting on 19 November everybody who is passionate about toilets to ensure that access to proper sanitation, which has been declared a human right, becomes a reality for all.
2013/11/22(金) | News | トラックバック(0) | コメント(0)
